David has been a member of the Corona Insights team for nearly 20 years. A mastermind of organization and planning, David works to simplify messy questions and then systematically answer them through clear thinking and attention to detail. David has worked in many areas of research, from qualitative to quantitative, using methods from the traditional to the latest in digital research tools. His passion for market research lies not only in identifying answers to his customers’ questions, but also in providing answers that can lead to action. He works with governments, nonprofits, and membership groups to collect data and distill them into insights that lead to greater impact for their communities.
Outside of normal work, David has served on several professional boards, including two terms with AD2 Denver and two terms with the Colorado American Marketing Association (AMA). He has also presented on research-on-research for the Insights Association, as well as guest lectured at the University of Denver (DU) on brand research. Beyond professional involvement, David has volunteered his time with several outdoor nonprofits, doing trail work, fundraising, and photography. He is currently on the board of Colorado Fourteeners Initiative (CFI).
